Krishna lands the final blow in his social/psychological argument. He moves from what Arjuna's peers (the great generals) will think, to what his actual enemies (ahitaḥ) will say. They won't just think he's a coward; they will actively mock him, using unspeakable/unkind words (avācya-vādāṃś) to deride his strength and competence (sāmarthyaṃ). Krishna concludes with a penetrating rhetorical question: 'For a warrior like you, what could possibly be more painful (duḥkhataraṃ) than that?'